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Apple's new iPhone SE is overpriced for the Indian market
Apple unveiled the iPhone SE at a media conference in Cupertino on March 21, its cheapest iPhone to date. The new iPhone SE which becomes available for Indian customers starting April looks a bit overpriced with a starting price tag of Rs 39,000.

Apple had initially announced the price of the new iPhone at Rs 30,000, but later the company issued an updated release revising the price to Rs 39,000 for the 16GB version. 

Apple is however yet to announce the price of the 64GB variant of the iPhone SE for India. In comparison in the US the price of the 16GB variant starts at US$ 399, much less than the price tag of an iPhone 5s at US$ 450.

The iPhone SE is a good improvement on the 5s, although it looks almost identical. The rear camera has been upgraded to 12 MP and the phone becomes faster with a A9 chip. The iPhone SE also has a longer-lasting battery than the 5s.

The iPhone SE is aimed at first-time buyers and those who wish to upgrade from the iPhone 5s and 5c. With a 4-inch display the phone is compact and handy. Apple was compelled to keep the size of the new iPhone SE down as costumers have showed an inclination towards smaller phones rather than going for larger iPhones.

The iPhone SE comes in the same colour variants introduced in the iPhone 6s, including Rose Gold. The rounded edges on the top and bottom panels resemble more with the iPhone 6 than the iPhone 5s.

Apple has also provided Apple Pay support and Touch ID fingerprint sensor in the iPhone SE.

In a nutshell the new iPhone SE is a good phone, that is, if you are willing to shell out the price. Had Apple gone a bit conservative with its price, the phone would have created ripples in the Indian smartphone market, but at Rs 39,000 the new iPhone SE will face tough competition from rival brands like Samsung, that command a big market share in India. 

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